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DUBLIN, March 29, 2022–(BUSINESS WIRE)–The “Male Grooming Products Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027” report has been added to ResearchAndMarkets.com’s offering.

The global male grooming products market reached a value of US$74.5 Billion in 2021. Looking forward, the publisher expects the market to reach US$108.7 Billion by 2027, exhibiting at a CAGR of 6.5% during 2022-2027.

Companies Mentioned

  • Procter & Gamble Company

  • Unilever PLC/NV

  • Edgewell Personal Care Company

  • Beiersdorf AG

  • LVMH Moet Hennessy – Louis Vuitton SE

  • L’Oreal S.A.

  • Coty Inc.

  • Natura Cosmetics SA (NATURA)

  • PUIG

  • Koninklijke Philips NV

  • Panasonic Corporation

Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Grooming products help individuals to maintain their overall hygiene and physical appearance. In recent years, the male grooming patterns have changed with a significant emphasis on personal appearance, clothing, and beauty treatments. Earlier, male grooming products were limited to shaving creams, deodorants, aftershave colognes and shampoos.

However, as men are becoming more individualistic in terms of developing their style, several products have been introduced for them. These products range from skincare essentials, such as moisturizers, facial creams, face masks and anti-aging products, to cosmetics including bronzers and concealers. As the attitude toward traditional masculinity has changed, owing to the rising trend of the metrosexual man and the increasing influence of celebrities and influencers, men are now extensively investing in grooming products.

Moreover, a rise in the number of men’s salons is spurring the demand for male toiletries across the globe. Apart from this, several market players are coming up with innovations in electrical products, such as shavers and razors, by adding new performance features built on the latest technologies. From basic blades to body groomers and electric shavers, their product offerings have expanded, which in turn has provided a positive thrust to the market growth. The leading companies are also investing in marketing campaigns and promoting their products on social media platforms such as Facebook, Instagram and Snapchat.

Key Questions Answered in This Report:

  • How has the global male grooming products market performed so far and how will it perform in the coming years?

  • What are the key regional markets in the industry?

  • What has been the impact of COVID-19 on the global male grooming products market?

  • What are the popular product types in the industry?

  • What are the major distribution channels in the industry?

  • What are the various stages in the value chain of the market?

  • What are the key driving factors and challenges in the market?

  • What is the structure of the market and who are the key players?

  • What is the degree of competition in the market?

  • How are male grooming products manufactured?

Key Topics Covered:

1 Preface

2 Scope and Methodology

3Executive Summary

4 Introduction

4.1 Overview

4.2 Key Industry Trends

5 Global Male Grooming Products Market

5.1 Market Overview

5.2 MarketPerformance

5.3 Impact of COVID-19

5.4 Market Breakup by Product

5.5 Market Breakup by Distribution Channel

5.6 Market Breakup by Price Range

5.7 Market Breakup by Region

5.8 Market Forecast

5.9 SWOT Analysis

5.10 Value Chain Analysis

5.11 Porters Five Forces Analysis

5.12 Price Analysis

6 Market Breakup by Product

7 Market Breakup by Price Range

8 Market Breakup by Distribution Channel

9 Market Breakup by Region

10 Male Grooming Products Manufacturing Process

10.1 Product Overview

10.2 Raw Material Requirements

10.3 Manufacturing Process

10.4 Key Success and Risk Factors

11 Competitive Landscape

11.1 Market Structure

11.2 Key Players

11.3 Profiles of Key Players

For more information about this report visit https://www.researchandmarkets.com/r/e7y490

View source version on businesswire.com: https://www.businesswire.com/news/home/20220329005595/en/

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